Item Size & Content:
Absorb foreign capital to develop and produce the healthy (functional) food and beverage.
Construction Conditions & Market Prospect:
With the improvements of social economy and cultural standard, our citizens have paid more and more attentions to foodstuff’s security and nutrition. Therefore it would contain spacious market prospect to develop the natural, secure, non-polluted and nutritional food & beverage.
Competitive Advantage & Current Progress:
1) Utilize the abundant medicinal material resources contained in China Mainland.
2) Utilize the abundant fruit, vegetable and other agricultural products in China Mainland.
3) Advanced concepts for food and nutrition can be acceptable better.
4) JING Brand Company has all-round nationwide foodstuff distribution network.
5)  Utilize the influence of Brand “JING”.
Construction Site & Period:
The construction site is in Daye City, Hubei Province.
The construction period is 10 months.
Economic Evaluation  :
After construction, the sales volume can reach RMB 80million Yuan in the third year.
The after-tax profit can be RMB 7.5million Yuan.
Investment & Its Compositions  :
Total investment is RMB 12million Yuan. This company would take its land-use right as investment, and foreign partner should invest RMB 6million Yuan.
Cooperation Form:
Build the united development center and experimental plant, with adopting OEM for finished products’ manufacturing.
Brief of Item Owner :
JING Brand Co., Ltd is a specialized manufacturing enterprise of health-care wine. It was initially established in 1953 and then transferred into a private-operated enterprise in 1998. “Chinese JING” wine is the leading product of health-care wine produced by JING Brand Co., Ltd, with healthy functions of anti-tire, immunoregulation and others. It has been awarded the honorable gold prizes in national food expo for three times. It was recognized as “health-care food” by the national Ministry of Health in 1997. “JING” Brand was recognized respectively as one of the “nationally key-protected brand” in Jun. 2000 and as the Chinese well-known trademark in 2004. The company is an excellent technological private-operated enterprise as well as a famous provincial-level technology center enterprise with its technologies as guide and technique development as pilot. The company both has built up strong market & logistics distribution systems, and also has set up the complete LAN & Internet. It passed ISO9001:2000 QCS Recognition in 2002. In 2003, it started the GMP and HACCP Recognitions and constructed the high-quality & high-standard health-care wine production base with the investment of RMB 230million Yuan. Hubei JING Brand Beverage Co., Ltd is a business branch direct under JING Brand Co., Ltd. It follows the “health” concept of its parent company with pursuing the “JING” career & making the secure foodstuff. The company is active in providing over-value products and services for consumers, through utilizing the medical & edible plants, fruit & vegetable as well as other agricultural products and nutritional materials, to develop healthy beverage.

Contact  Unit: Investment Promotion Section , Huangshi Municipal Bureau of Investment Promotion
Person to contact:  Wu Chaoyang;  Zheng Fen
Tel:  0086-714-6359875  
 Fax: 0086-714-6368386
E-mail: hbhstz@sina.com