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Form of report: PDF file, around 15,000 English words
Author: Consumer Electronics Industry Research Center, CCID Consulting
Price: USD 1,700 for hardcopy version and USD 1,900 for digital version
Research field: MP4/PMP player
Enterprises involved: Newman, Aigo, Archos, DEC, Apple, Jinxing, Zarva, Meizu, MSI and so on
Report Highlights
As people pursued multifunctional products with high sound quality and visualization, China’s MP4/PMP player market showed a fast growth momentum.
As product price dropped and more manufacturers improved their channel and predict layout, brand competitions intensified in the fast-growing MP4/PMP player market. Through market nurturing in 2004 and 2005, the market grew fast in cities of the 1st and 2nd tiers across China in 2006. Meanwhile, the MP4/PMP player market also became a new stage for various MP3 makers and other manufacturers to grow upon. Integrated functions, falling prices, improved channels and greatly enriched products were the notable characteristics China’s MP4/PMP player market. In 2007, the market will continue to maintain a fast growth momentum. Integrated competitions between brands will intensify further.
In the face of competitions and market changes and challenges, the 2006-2007 Annual Report on China's MP4/PMP Player Market released by CCID Consulting will help firms, investors and the industry chain more accurately grasp the growth pulses of China's MP4/PMP Player Market, and more profoundly comb the trajectories of change in the related market segments-
With rich and detailed market description data, examine annual market changes from the aspects of product structure, price band, regional structure and logistics channels, and project market development trends.
Highlight the performance of major brands in 2006, sum up enterprises’ successes and failures from the multiple dimensions of competition pattern and development strategies and review the elements for attaining market leadership.
Make in-depth quantitative forecast for the future market, establish regression models and make expert verification for the overall market and its segments, and draw quantitative results for the market trend.
Make multidimensional analysis of the divers and obstacles in the overall market as well as user demand.
Framework of the Report
Main Conclusions
Key Findings
I. Overview of the Global MP4/PMP Player Market in 2006
(I) Market size and characteristics
1. Market size and growth in 2006
2. Market characteristics in 2006
(II) Leading firms’ strategies
1. Archos
2. Samsung
3. Creative
4. iRiver
5. Sony
6. Apple
II. Overview of China’s MP4/PMP Player Market, 2005-2006
(I) Market size and characteristics
1. Market size and growth, 2002-2006
2. Market characteristics in 2006
(II) Market structure, 2005-2006
1. Product structure
2. Price structure
3. Product structure by screen size
4. Channel structure
(III) Brands’ market shares, 2005-2006
1. Overall market shares, 2005-2006
2. Market shares in 2006 by price band
3. Regional market shares in 2006
III. Forecast for China’s MP4/PMP Player Market, 2007-2011
(I) Market trend, 2007-2011
1. Product and technology
2. Market competition pattern
3. Channels and terminals
4. Price trend
(II) Forecast for market size
(III) Forecast for market structure
1. Product structure
2. Regional structure
3. Channel structure
IV. Factors Affecting China’s MP4/PMP Player Market, 2007-2011
(I) Social and economic development
(II) The policy environment
(II) Competitive products
(IV) Industry chain and technology
V. Competitions in China’s MP4/PMP Player Market
(I) Overall competition pattern
(II) Key Firms’ competition strategies
1. Newman
2. Aigo
3. ……
V. User Demand for MP4/PMP Players in China
(I) Brand preferences
(II) Product functions
(III) Price expectations
(IV) Promotion
(V) Purchase channels
(VI) Services experience
VII. Recommendations from CCID Consulting
List of Tables
Quarterly Sales Volume and Growth of China’s MP4/PMP Player Market in 2006
Size and Growth of China’s MP4/PMP Player Market, 2002-2006
Structure of China’s MP4/PMP Player Market in 2006—by Storage Media
Structure of China’s MP4/PMP Player Market in 2006—by Storage Capacity
Structure of China’s MP4/PMP Player Market in 2006—by Price Band
Leading Brands’ Sales Volume and Shares in China’s MP4/PMP Player Market in 2006
Leading Brands’ Sales Revenues and Shares in China’s MP4/PMP Player Market in 2006
Regional Structure of China’s MP4/PMP Player Market in 2006—by Brand
……
List of Figures
Size of the Global MP4/PMP Player Market, 2004-2006
Quarterly Sales Volume and Growth of China’s MP4/PMP Player Market in 2006
Size and Growth of China’s MP4/PMP Player Market, 2002-2006
Structure of China’s MP4/PMP Player Market in 2006—by Storage Media
Changes in Average Product Price in China’s MP4/PMP Player Market, 2005-2006
Leading Brands’ Sales Volume and Shares in China’s MP4/PMP Player Market in 2006
Leading Brands’ Sales Revenues and Shares in China’s MP4/PMP Player Market in 2006
Regional Structure of China’s MP4/PMP Player Market in 2006—by Brand
Regional Structure of China’s MP4/PMP Player Market in 2006—by Brand
Price Structure of China’s MP4/PMP Player Market in 2006—by Brand
……
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